A Family-Owned, Hands-On Senior Living Operator in Florida
KR Management, LLC is a family-owned senior living company headquartered in Largo, Florida, operating a small, hands-on portfolio of communities across the Tampa Bay area, the Treasure Coast, and The Villages. The company both operates its own communities and provides third-party management and development services to properties owned by outside investors. KR Management offers independent living, assisted living, and skilled nursing and rehabilitation, with services varying by location. The company describes its guiding philosophy as compassion first, a principle it says shapes hiring, training, and day-to-day care decisions across its Florida communities.
Visit the official KR Management website to learn more about the company, or explore current KR Management communities on Senior Care Finder for listings, ratings, and availability near you.
Company at a Glance
• Headquarters: Largo, Florida
• Experience: Operating in Florida since 2002
• Current leadership: Ryan Rockefeller, CPA, Chief Executive Officer
• Portfolio size: 6 communities in Florida, as of August 2026
Note: Senior Care Finder's directory shows 9 individual listings for these 6 communities. Three campuses (Hidden Lakes, Oak Manor, and Buffalo Crossings) each appear twice, once for their assisted/independent living side and once for their separately licensed, Medicare-certified skilled nursing side. This is a listing convention, not duplicate or inflated numbers; each pair represents one physical community.
• States served: Florida
• Care and lifestyle options: Independent living, assisted living, and skilled nursing/rehabilitation, with two campuses combining multiple levels of care on one site
• Official website: krmanagement.com
Senior Living and Care Options
KR Management's Florida communities offer a range of care levels, though not every community offers every service. Options across the current portfolio include:
• Independent living
• Assisted living
• Skilled nursing and long-term care / rehabilitation
• Full continuum-of-care campuses combining independent living, assisted living, and skilled nursing on a single site
Hidden Lakes Senior Living Community in Vero Beach and Oak Manor Senior Living Community in Largo each combine independent living and assisted living with an on-site skilled nursing and rehabilitation unit, allowing residents to move between levels of care without relocating. Wright's Healthcare and Rehabilitation Center in Seminole and Chatham Glen Healthcare and Rehabilitation Center in The Villages focus specifically on skilled nursing and rehabilitation. Buffalo Crossings in The Villages pairs an assisted living community with a nearby skilled nursing and rehabilitation center under the same KR Management ownership. DeSoto Palms Assisted Living Community in Sarasota offers assisted living only. Families should confirm current care levels, memory support needs, and availability directly on the Senior Care Finder listing for the specific community they are considering.
What Makes KR Management Different?
An Operator and a Third-Party Manager
KR Management both owns and operates its own Florida communities and provides third-party management and development services to communities owned by outside investors. The company describes this dual role as giving it broader operational experience than a company that only manages its own properties, while maintaining fiscal responsibility to owners and investors on the communities it manages for others.
A Family-Owned Company With Long-Tenured Leadership
KR Management remains a privately held, family-owned company. CEO Ryan Rockefeller has been with the organization since 2009, which the company points to as a sign of operational continuity and institutional knowledge across its communities.
Full Continuum of Care on Two Campuses
At Hidden Lakes Senior Living Community and Oak Manor Senior Living Community, KR Management combines independent living, assisted living, and skilled nursing on a single campus, allowing residents to transition between levels of care as needs change without leaving the community they know.
In-House Development Expertise
KR Management's team includes development professionals the company describes as bringing decades of combined experience in space planning, master campus planning, and coordinating architects, contractors, and other partners on senior living construction and renovation projects, in addition to day-to-day community management.
Signature Programs and Services
KR Management organizes its company culture around a set of internal values it calls the KR Foundations: Welcoming, Empathetic, Authentic, Responsive, Engaged, Kind, and Responsible, summarized internally as "We Are KR." The company describes this framework as the practical, day-to-day expression of its stated mission to serve residents, families, and staff with compassion first. It functions as an internal culture and training framework rather than a separately branded resident program, and its effect on day-to-day care can vary by community and staffing team.
Life at a KR Management Community
Life at a KR Management community may include apartment-style or villa-style living, resident dining, housekeeping, scheduled transportation, and social and recreational activities such as games, entertainment, and off-site outings, with the specific amenity mix varying by community and level of care. Communities offering skilled nursing or rehabilitation typically add on-site nursing staff, therapy services, and coordinated care planning.
Families evaluating any KR Management community, or any senior living community, should ask specifically about staffing levels, how a community coordinates care as a resident's needs change, and current licensing and inspection history, since these details vary by community even within a single company's portfolio.
What Residents and Families Say
KR Management does not publish a single portfolio-wide review rating, and feedback available for its communities is limited in volume relative to larger national operators, which is typical for a smaller, regional company. Several independently verifiable data points come from the federal government: Hidden Lakes Senior Living Community's skilled nursing unit holds an overall 4-star quality rating in Medicare's Care Compare system, and Oak Manor Healthcare & Rehabilitation Center carries a CMS overall rating of 4 out of 5, above the Florida statewide average, according to a Q1 2026 industry report. Chatham Glen Healthcare and Rehabilitation Center was named High Performing by U.S. News & World Report for both short-term rehabilitation and long-term care in its 2026 Best Nursing Homes ratings.
Recurring themes in publicly available feedback for KR Management communities include staff warmth, attentiveness, and a family-like atmosphere, along with positive comments about dining, though experience can vary by community, leadership team, and time period. Families are encouraged to review recent feedback for the specific KR Management community they are considering rather than relying on portfolio-wide impressions.
Leadership
Ryan Rockefeller, CPA, serves as Chief Executive Officer of KR Management. He joined the company in 2009, initially as Director of Accounting after two years as Controller for all KR Management properties. He holds a Bachelor of Science in Accounting from Clearwater Christian College and an MBA from Liberty University.
Daniel Hollenbeck serves as Chief Operating Officer. He joined KR Management in 2018 as Business Accountability Director before moving into his current operating role.
Visit the official KR Management leadership team page for the complete and most current executive team.
Recent News, Growth, and Recognition
Chatham Glen Healthcare and Rehabilitation Center Named High Performing by U.S. News & World Report
U.S. News & World Report's 2026 Best Nursing Homes ratings named Chatham Glen Healthcare and Rehabilitation Center in The Villages High Performing in both short-term rehabilitation and long-term care, based on an analysis of staffing, patient outcomes, and health and safety data across nearly 15,000 U.S. nursing homes.
See the official U.S. News Best Nursing Homes listing
Oak Manor Healthcare & Rehabilitation Center Among Pinellas County's Largest Nursing Homes
Independent trade coverage in May 2026 reported that Oak Manor Healthcare & Rehabilitation Center was tied for the third-largest nursing home in Pinellas County by bed count in the first quarter of 2026, with a CMS overall quality rating of 4 out of 5, ahead of Florida's statewide average.
Read the Pinellas Times report
Hidden Lakes Senior Living Community's Skilled Nursing Unit Holds a 4-Star Medicare Quality Rating
Hidden Lakes Senior Living Community's skilled nursing unit in Vero Beach holds an overall 4-star rating in the federal government's Medicare Care Compare system, reflecting its most recent federal health inspection, staffing, and quality-measure data.
See the official Medicare Care Compare listing
Frequently Asked Questions
What is KR Management?
KR Management, LLC is a family-owned senior living company headquartered in Largo, Florida, that operates its own communities and also provides third-party management and development services to other owners.
Where is KR Management headquartered?
KR Management is headquartered in Largo, Florida.
Who owns KR Management?
KR Management is a privately held, family-owned company. Ryan Rockefeller serves as Chief Executive Officer.
How many communities does KR Management operate?
KR Management operates 6 communities in Florida, as of August 2026. Senior Care Finder's directory shows 9 listings for these 6 communities because three campuses are listed twice, once for their assisted/independent living side and once for their separately licensed skilled nursing side.
Where are KR Management's communities located?
KR Management's communities are located in Vero Beach, Seminole, Largo, Sarasota, and The Villages, Florida.
What care options does KR Management offer?
Depending on the community, KR Management offers independent living, assisted living, and skilled nursing/rehabilitation, with two campuses combining multiple levels of care.
Does KR Management offer memory care?
Not currently. KR Management's present Florida portfolio does not include a dedicated memory care community. Families with memory care needs should confirm current service offerings directly with the specific community.
Does every KR Management community provide the same services?
No. Services vary by community; some offer a single level of care while Hidden Lakes and Oak Manor combine independent living, assisted living, and skilled nursing on one campus.
What do reviews say about KR Management?
Available feedback is limited in volume, typical for a smaller regional operator, but recurring themes include staff warmth and a family-like atmosphere. Families should review recent feedback for the specific community they are considering.
How much do KR Management communities cost?
Pricing varies by community, level of care, and apartment type. Families should contact the specific community directly for current pricing.
How can families find a KR Management community?
Families can browse KR Management communities through Senior Care Finder's listings or through the company's own community locator.
How can someone schedule a tour of a KR Management community?
Families can request a tour directly through the Senior Care Finder listing for the community they are interested in.
Does KR Management offer third-party management services?
Yes. In addition to operating its own communities, KR Management provides third-party management and development services to senior living properties owned by outside investors.
Explore KR Management Communities
Comparing individual KR Management communities is the best way to understand what a specific Florida location actually offers, since care levels, amenities, and pricing vary across the portfolio. Explore KR Management communities on Senior Care Finder for current listings, ratings, and details for locations near you.
Services, pricing, availability, leadership, and resident experience can all vary meaningfully from one KR Management community to the next.
KR Management is a paid Senior Care Finder partner. Partner status does not replace the need for families to independently evaluate individual communities, services, pricing, licensing information, and recent reviews.
Company information, leadership details, programs, recognition, and news were reviewed using publicly available sources. Information last reviewed August 2026.
