American Care Concepts

A Builder-Operator Model Built on Personal Investment in Every Community

American Care Concepts is a Scottsdale-based senior living development and management company operating eight assisted living and memory care communities across Arizona and Florida. Founded around 2015 by partners Ben Searle and Casey Balmforth, the company builds and manages each community it operates, maintaining direct accountability for both the physical environment and the care delivered inside it. Learn more at americancareconcepts.com.

The portfolio includes purpose-built communities under the Bella Mar, Eternal Spring, American Orchards, Pennington Gardens, The Landings at Prescott Valley, Hawthorn Court, and Countryside Living names. Each location serves residents requiring assisted living, memory care, or short-term respite care, with services tailored to each community's setting rather than delivered uniformly across a corporate portfolio. Find communities on Senior Care Finder.

Company at a Glance

• Headquarters: Scottsdale, Arizona (operations centered in Gilbert, AZ)
• Founded / Experience: Founded approximately 2015; American Orchards community opened 2016
• Current Leadership: Ben Searle, Partner/CEO; Casey Balmforth, Partner/COO
• Portfolio Size: 8 active communities (as of September 2026)
• States/Markets Served: Arizona, Florida
• Care and Lifestyle Options: Assisted Living, Memory Care, Respite Care
• Official Website: americancareconcepts.com

Senior Living and Care Options

American Care Concepts communities specialize in assisted living and memory care, with most locations also offering short-term respite stays. Assisted living services are designed for residents who want help with daily activities, medication management, and personal care while maintaining as much independence as their situation allows.

Memory care programming at American Care Concepts communities centers on the company's Pathways of Promise dementia care approach, developed with Dr. Lori Reynolds, an occupational therapist and gerontologist. The program applies evidence-based techniques to daily routines, environment design, and staff training, with the goal of slowing cognitive decline and improving quality of life for residents living with Alzheimer's and related dementias.

Services and amenities vary by community. Families are encouraged to contact individual communities directly or review their listings on Senior Care Finder to confirm what is available at each location.

What Makes American Care Concepts Different?

Does American Care Concepts build the communities it manages?

Yes. American Care Concepts develops and then manages most of its communities rather than acquiring and repositioning existing properties. This approach lets the company design physical spaces specifically for assisted living and memory care from the ground up, with layouts, lighting, sensory environments, and outdoor areas chosen to support the residents who will actually live there. Countryside Living in Queen Creek, AZ, for example, was purpose-built with therapeutic outdoor design as a core element of the care model.

Pathways of Promise Memory Care Program

Memory care at American Care Concepts communities is guided by the Pathways of Promise program, developed in collaboration with Dr. Lori Reynolds, an occupational therapist and gerontologist. The program structures daily routines, staff interactions, and environmental cues around evidence-based dementia care practices rather than generic activity schedules. The approach is applied across communities in both Arizona and Florida.

Nature-Centered Therapeutic Design

Several American Care Concepts communities incorporate outdoor therapeutic environments as a deliberate part of the care model. Countryside Living in Queen Creek, AZ, offers an equine therapy program, using interactions with horses as a therapeutic tool for residents with dementia and those in assisted living. Outdoor spaces are designed to be accessible, calming, and purposeful rather than incidental.

In-House Marketing and Operations Support

American Care Concepts operates an in-house marketing agency that serves its own communities rather than outsourcing brand and occupancy work to third parties. This keeps community messaging, referral relationships, and operational feedback in a tighter loop, which the company credits with helping maintain occupancy and consistent standards across its portfolio.

Community-Scaled Portfolio with Direct Accountability

With eight communities, American Care Concepts operates at a scale where senior leadership remains directly involved in day-to-day operations rather than managing through multiple layers of regional administration. Both founding partners remain active in the business, and the company's stated focus is depth of quality at existing locations rather than rapid portfolio expansion.

Life at an American Care Concepts Community

Life at an American Care Concepts community is designed around the specific setting and resident population of each location. Most communities serve a smaller, residential-scale number of residents compared to large campus-style operators, which allows for closer staff-to-resident ratios and a more consistent daily experience.

Programming at each community may include cognitive and sensory activities tailored to residents with memory impairment, life enrichment programming, and social activities coordinated around resident preferences. Countryside Living's equine therapy program is one example of the company's commitment to therapeutic programming that goes beyond standard activity calendars.

Amenities, dining, transportation, and activity offerings vary by location. Families are encouraged to visit the community they are considering and review recent feedback from other families to understand what daily life looks like for residents there. Individual community listings are available on Senior Care Finder.

What Residents and Families Say

Public reviews for American Care Concepts communities on Senior Care Finder show strong satisfaction at Bella Mar Royal Palm Beach (rated 4.7) and Bella Mar Delray Beach (rated 4.4) in Florida. Families at these locations have noted attentive staff, clean and well-maintained environments, and responsive communication from community leadership.

Review volume and coverage for Arizona communities is more limited in the public record as of this review date. Families researching specific American Care Concepts communities should check the most recent Google, Facebook, and Senior Care Finder reviews for the location they are considering, as satisfaction can vary by community, staffing, and time period. Experience at one community should not be assumed to reflect every location in the portfolio.

Leadership

Ben Searle, Partner, CEO/Managing Member. Co-founded American Care Concepts alongside Casey Balmforth. Searle leads company strategy and development, overseeing portfolio growth and the build-and-manage model that has shaped American Care Concepts since its founding.

Casey Balmforth, Partner, COO. Co-founder responsible for day-to-day operations across the American Care Concepts portfolio. Balmforth oversees community management, staffing, and the operational standards applied across Arizona and Florida communities.

See the full leadership team for the complete and most current roster.

Recent News, Growth, and Recognition

Countryside Living Opens in Queen Creek, Arizona with Equine Therapy Programming

American Care Concepts' Countryside Living community in Queen Creek, AZ, opened as a purpose-built assisted living and memory care community featuring therapeutic outdoor design and an equine therapy program. The community represents the company's approach to purpose-building environments that support dementia care through nature-based therapeutic experiences.

Countryside Living community details

American Orchards Established as Flagship Gilbert, Arizona Community

American Orchards in Gilbert, AZ, opened in 2016 as one of the founding communities in the American Care Concepts portfolio. The community provides assisted living and memory care in the East Valley and remains one of the company's established Arizona locations.

American Orchards on Senior Care Finder

Bella Mar Communities Established in South Florida with Dual-Market Reach

American Care Concepts expanded to Florida with Bella Mar Royal Palm Beach and Bella Mar Delray Beach, establishing its first communities outside Arizona. Both communities serve assisted living and memory care residents in Palm Beach County and have received strong public reviews on Senior Care Finder.

Bella Mar communities on Senior Care Finder

Frequently Asked Questions

What is American Care Concepts?

American Care Concepts is a senior living development and management company based in Arizona. It builds and operates assisted living and memory care communities in Arizona and Florida under several community brand names.

Where is American Care Concepts headquartered?

American Care Concepts is headquartered in the Scottsdale/Gilbert, Arizona area, where most of its communities are also located.

Who owns American Care Concepts?

American Care Concepts is privately owned by co-founders Ben Searle and Casey Balmforth, who serve as CEO and COO, respectively.

How many communities does American Care Concepts operate?

As of September 2026, American Care Concepts operates eight active communities, six in Arizona and two in Florida.

Where are American Care Concepts communities located?

Communities are located in Gilbert, Chandler, Prescott Valley, Queen Creek, and Phoenix (Ahwatukee) in Arizona, and in Royal Palm Beach and Delray Beach in Florida.

What care options does American Care Concepts offer?

American Care Concepts communities offer assisted living and memory care. Most communities also offer short-term respite stays. Services vary by location.

What is the Pathways of Promise memory care program?

Pathways of Promise is American Care Concepts' memory care approach, developed with occupational therapist and gerontologist Dr. Lori Reynolds. It structures daily routines, environment, and staff interactions around evidence-based dementia care practices.

Does American Care Concepts offer equine therapy?

Yes. Countryside Living in Queen Creek, AZ, includes an equine therapy program as part of its therapeutic programming for residents with dementia and those in assisted living.

What do reviews say about American Care Concepts communities?

Public reviews for Bella Mar Royal Palm Beach (4.7 stars on Senior Care Finder) and Bella Mar Delray Beach (4.4 stars) highlight attentive staff and responsive leadership. Families should review feedback specific to the community they are considering, as experience can vary by location.

How can I find an American Care Concepts community near me?

You can browse all American Care Concepts communities on Senior Care Finder to compare locations, care types, reviews, and contact information.

How do I schedule a tour at an American Care Concepts community?

You can schedule a tour by contacting the specific community through its listing on Senior Care Finder or by visiting americancareconcepts.com for community-level contact information.

Explore American Care Concepts Communities

If you are researching assisted living or memory care in Arizona or Florida, Senior Care Finder makes it easy to compare American Care Concepts communities side by side. View all American Care Concepts communities on Senior Care Finder to read reviews, compare care types, and connect with a community that fits your family's needs.

Pricing, availability, services, staffing, and community culture vary by location and change over time. Visiting in person and reviewing current resident and family feedback for the specific community you are considering is the most reliable way to assess fit. A Senior Care Finder advisor can also help you compare options across Arizona or Florida based on care level, budget, and location.

American Care Concepts is a paid Senior Care Finder partner. Partner status does not replace the need for families to independently evaluate individual communities, services, pricing, licensing information, and recent reviews.

Company information, leadership details, programs, recognition, and news were reviewed using publicly available sources. Information last reviewed September 2026.